GRAPHIC DESIGN



Our in house creative graphic design team produces quality graphic design for any requirement. We take a fresh, new approach to each project. You can be assured that the design process will be customised to meet your needs for any project big or small. Not to mention on time and on budget.

LOGO & CORPORATE IDENTITY



Your logo and corporate identity could well be one of the most important weapons in your marketing arsenal. WISDOM can help you with start to finish production. In fact it is one of the areas that STEP TECH specialises in and has been acclaimed with many industry awards.

WE BUILD YOUR BRAND MESSAGE INTO YOUR LOGO AND CORPORATE IDENTITY

We make sure that when we develop your logo and corporate identity that we start the brand building process. This is done by giving your logo and material a certain look and feel that best represents you. We also focus on your messaging and how best to say it.

LOGO DESIGN

Creating a unique and memorable logo can be one of the most important assets of your business. Your logo is represented in every aspect of your communication and is the basis of your brand, so getting it right is critical. STEP TECH will discuss your requirements then produce concepts consistent with what you are trying to achieve right up until the final design is reached. We will then produce a logo kit and specification notes. STEP TECH has successfully created many logos.

CORPORATE IDENTITY



An image, design style, font, colour or tag line are all elements that can be the basis of your corporate identity. It's the visual style of your communication material that identifies your business and its personality. Your corporate identity also helps determine the positioning of your business in the marketplace. Creating a positive, and memorable corporate identity can increase the value of your business and generate positive exposure for your business.

BRAND DEVELOPMENT



We provide visual concepts and messaging to build a powerful and meaningful brand for your company or product. A strong brand should be a collaboration of all your positive aspects translated into meaningful communication to your target audience.
We bring your brand to life!
STEP TECH has the ability to create a brand based on the finest aspects of your business. When we set out to build a brand we take into consideration the visual look, the messaging and tone of communication. We then combine our creative design services and produce communication material that expresses the brand message you want to convey.
STEP TECH appreciates that every brand is unique. Like a tattoo on your skin, the clothes on your back or the scent of your perfume it tells a story of who you are. No two brands are alike. The team at STEP TECH aims to discover the story behind your business, and develop a brand that embraces the strength of your business for all of whom seek it.

WHITE PAPER DESIGN SERVICES



STEP TECH graphic designers ensure your white paper engages targeted audiences through clean, eye-catching and on-brand formatting. White papers provide in-depth information and thorough analysis of industry trends; but text alone bores readers.
A well-designed marketing asset draws readers in, holds their attention and supports the informational and commercial goals of your white paper. Visualize your content marketing in new dimensions with design-centric writing and research.

Once the text of your white paper has been approved, it is handed off to STEP TECH’s graphic design team for customized formatting and optimal user experience. Designers incorporate their expertise, follow your instructions, if provided, and use your business branding guidelines – colors, logos and fonts.

Our designers create visual elements and directional cues, such as photographs, illustrations, charts, graphs and pull quotes, throughout the white paper to help break up text and highlight important points. This results in an asset that is easy to digest with straightforward, effective messaging.

A formatted draft of your white paper will be submitted for approval. If necessary, designers implement any edits, suggestions or other feedback into the final product to ensure the asset meets your branding expectations and overall commercial objectives.

To create a product that best suits your evolving marketing needs, your team can also update or refresh older white papers to match your current audience. Or, other formats, like a blog post or an infographic, can be converted into a white paper to better represent the topic and serve reader intent.

YOUR BUSINESS, YOUR BRANDING



STEP TECH graphic designers ensure your white paper engages targeted audiences through clean, eye-catching and on-brand formatting. White papers provide in-depth information and thorough analysis of industry trends; but text alone bores readers.
A well-designed marketing asset draws readers in, holds their attention and supports the informational and commercial goals of your white paper. Visualize your content marketing in new dimensions with design-centric writing and research.
Subsequent documents that add to your marketing campaign may follow a similar white paper template, so that all your branding and formatting preferences are consistent across every asset. Designing white papers to complement other branded collateral, like eBooks, white papers, case studies and blog posts, is also an option for maximum cohesion across multiple formats.
Before publication on your website or distribution through email channels, your STEP TECH strategist and designer will use a proprietary lead-gen platform to create an opt-in form fill on your conversion landing page. This technology optimizes your gated white paper landing page for higher conversions and downloads.
Your white paper, then, becomes not just a marketing tool but a verified business asset to your bottom line, driving engagement, quality leads and core revenue.

TAKE A LOAD OFF YOUR SHOULDERS.
HIRE US TO BUILD YOUR WORDPRESS WEBSITE.


Get a website that reels in target customers without adding one more thing to your full plate.