Graphic design may connote designing visuals using some software. Practically, graphic design entails a lot of decisions in designing UX using visual elements.
These decisions that include, but not limited to, typography, photography, iconography, and illustration determine whether the user interface would be appealing or off-putting. At STEP TECH, we understand the principles of design and the interaction of the visual elements in designing adorable visuals.
Graphic Designing Process
Frequently Asked Questions
A designer is not merely a creative person. Often clients are attracted to outsource a graphic design by getting inspired from the portfolio. It manifests time studying and practicing innumerable design principles and using the design elements to project the desired message and invoke a certain feeling.
Graphic designers at STEP TECH’s studio are professionals who have spent years understanding clients’ requirements, used design techniques to produce the graphic design and sharpened their designing skills during the process. For them, it is all in a day’s work.
Generally, we follow the below steps:
- We have an introductory discussion with the client in which we gather project details.
- We develop a document we call design brief that contains client’s requirements prepared from the details thus gathered.
- Based on the design brief, we brainstorm with our graphic designers for ideas, design techniques and software to be used.
- Our graphic designers get to work and come up with 2 – 3 design concepts
- Client selects one design concept closest to their requirement which is further fine-tuned by the designer. Our designers are available to rework until the client is satisfied.
STEP TECH always strives to adapt to the latest software in the market. We are fluent in all Adobe Suites especially the following:
- Adobe Illustrator
- Adobe Photoshop
- Adobe Indesign
STEP TECH transfers copyright to the client right after the full payment. However, we only use the work in communicating our portfolio for promotional purposes.
We may provide the design on a CD or a high resolution PDF whichever convenient, after the payment is made in full.
That depends on two factors i.e. size of the project and whether our production team has space to accommodate the urgency. We usually add a surcharge in accepting these urgencies.
After the introductory meeting we ask our client to sign a contract and submit 50% of the design fee in advance to kick-start the project. This secures client’s seriousness and STEP TECH’s commitment to the project. According to the specific scenario, we recommend receiving the remainder of the payment in two phases. First 25% is received in the mid of the project and the other 25% once the design is final.
Maximum 3 reworks are allowed into the design concept chosen by the client. Any rework beyond that will add surcharge. This additional surcharge will depend upon the level and number of changes requested.